The New Foster Care 5K Run/Walk

This campaign extended far beyond digital execution and advertising, encompassing the full planning and delivery of a community-wide fun run from concept to finish line. I led the initiative end-to-end, including developing the event concept, completing city documentation, presenting to the Lake Orion City Council, coordinating with the police department and Paint Creek Trail Commission, organizing volunteers, and managing on-site logistics. I also created all promotional and operational materials, including parking maps, flyers, email campaigns, and social media content. The event was a true labor of love, bringing together over 70 participants and 11 volunteers, and raising more than $2,000 in support of the organization’s mission.